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Dark Knight Rises joins forces with Chrysler


Warner Bros. Pictures and Chrysler have joined the advertising wagon for the last installment of the Batman trilogy. The two are holding a contest that allows fans to create an original TV spot featuring the two brands. Contestants have two weeks to create their “Imported from Gotham City” original commercial, using Chrysler 300 car footage, […]

Warner Bros. Pictures and Chrysler have joined the advertising wagon for the last installment of the Batman trilogy. The two are holding a contest that allows fans to create an original TV spot featuring the two brands. Contestants have two weeks to create their “Imported from Gotham City” original commercial, using Chrysler 300 car footage, film footage and music from the trailer. The winner will receive a trip to Hollywood to finish their spot with a professional editor before traveling to New York City to attend the red carpet premiere screening of The Dark Knight Rises. “The 2012 Chrysler 300 featured in this marketing and advertising campaign was created intentionally to look as if it could be driven on the street and fit in to the nightlife of Gotham City; it’s clearly a vehicle that stands out and makes one take notice,” said Saad Chehab, President and CEO – Chrysler Brand, Chrysler Group LLC.

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